The strategic importance of the social media platforms to the Nigerian Immigration Service in its efforts to combat organised crime related to irregular migration has been emphasised.
Making the emphasis at the weekend was the National Information Officer of the United Nations Information Centre (UNIC) Lagos, Mr Oluseyi Soremekun while speaking on ‘The imperative of deliberate communication engagement with intended travellers’ at the workshop on ‘New Media Strategies and Communications for combating organised crime related to irregular migration’ organised by the United Nations Office on Drugs and Crime (UNODC) with the support of the European Union.
According to him, it is difficult to overlook the social media in a country like Nigeria which has over 148 million active GSM lines as at May 2016; over 92.6 million internet users as at June 2016 and over N15 million Nigerians on Facebook as at November 2015.
While noting that there were about five different unathorised and unofficial Facebook Accounts in the name of Nigerian Immigration and without any official presence on the Facebook to warn the public, The National Information Officer explained that the advantages of being on the social media outweighs its disadvantages.
He therefore called on the Nigerian Immigration authorities to establish presence on the social media as one of the tools to effectively engage with its various publics including foreigners coming into the country as well as Nigerians applying for International Travel Passports.
Mr Soremekun added that Public Relations Officers of the Nigeria Immigration Service, should keep abreast of the Social Media dynamics in other not to be left behind on the information highway.